150 flags line Barrie`s downtown and waterfront

Approximately 150 flags have been installed along Barrie’s waterfront and downtown to celebrate Canada’s 150^th anniversary.

The city partnered with The Look Company to install the large banner flags. Utilizing the company’s new FlagTrax technology, the flags are part of a pageantry pilot program to also enhance the streetscape.

“This project is a great opportunity to show-off our city as a bright and vibrant community,” said Zvi Lifshiz, executive director of Invest Barrie. “It has enriched our cultural events and beautified our streets for Canada 150. A big thank you to The Look Company for helping to make this exciting project happen.”

The current downtown flags feature various images of Canada’s history, Barrie’s history, as well as the official Canada 150 logo.

The waterfront flags will be changed to promote the Illuminate Barrie event which will take place on Sept 2 and 3.

All costs for the printing and installation of the flags, and productions and implementation are being covered by The Look Company. The Look Company is recovering the costs through sponsorship opportunities on the flags.