Dry cleaning industry calling on government help as future remains uncertain
The dry cleaning industry is calling on the government for help as its future remains uncertain.
On Thursday, the Canadian Fabricare Association (CFA) said over 30 per cent of cleaners had vanished.
"The dry cleaning industry was designated as an essential service and received no financial help from either the provincial or federal government," wrote the CFA in a statement.
The Association is now calling on politicians to consider a tax credit to customers who use a commercial cleaner or launderer to help stimulate the economy.
"We're looking for that incentive from the government to help them out to help the cleaners out," said David Alonzi, a CFA board member and president of GreenClean.
Kim Sekleski-Polley has owned Cotty's Cleaners in Barrie for two decades.
Over that time, she has seen industry shifts but never to the extent during the pandemic.
"Business today is very different than pre-pandemic," said Sekleski-Polley.
Over the last two years, business has slowed due to the cancellation of large gatherings like weddings and funerals.
Now that the restrictions are gone, she says business isn't showing signs of bouncing back.
"We're going to be in trouble; not sure trouble, but we're going to become a niche, high-end market where people are going to come to us for very specific things," said Sekleski-Polley.
Evolving fashion is one reason for the shift in business.
According to industry experts at Georgian College and George Brown College, fashion has taken a more comfortable approach.
"A good friend of mine who owns a high-end fashion boutique in Toronto had to completely change her buying strategies during the pandemic, forgoing woven pieces for elevated knits that her clients could wear for their virtual meetings," said Joy Walker, a professor at George Brown College School of Fashion Studies.
Georgian College professor Angela Aujla has studied fashion and its trends for many years, and says clothing can bring a sense of security. With many people forced to work from home, fashion changed with it.
"We get a sense of comfort and security through the clothing that we choose," said Aujla.
"Even pre-pandemic, there was a move, especially in women's clothes, towards softer fabrics, more casual wear, with the burgeoning Athleisure market, but during the pandemic, loungewear or home wear definitely took off."
This shift means fewer garments requiring dry cleaning.
Although good news could be on the horizon for dry cleaners. Both Walker and Aujla believe this winter could see a resurgence in formal clothing due to a restriction-free holiday season, which could extend past Christmas.
CTVNews.ca Top Stories
LIVE SOON Police arrest 3 in killing of B.C. Sikh activist Hardeep Singh Nijjar
Three people have been arrested and charged in the killing of B.C. Sikh activist Hardeep Singh Nijjar.
BREAKING Foreign meddling 'did not affect' overall federal election results: inquiry report
Foreign interference by China did not affect the overall results of the 2019 and 2021 general elections won by Justin Trudeau's Liberals, a federal commission of inquiry has found.
Police officer hit by driver of fleeing vehicle in Toronto incident caught on video
York Regional Police say they are continuing to search for a suspect in an auto theft investigation who was captured on video running over a police officer in Toronto last month.
Why your airfare may be getting more expensive
Skyrocketing airfare prices are linked to heightened competition and rising food and fuel, according to the CAA.
WATCH LIVE Funeral today for broadcasting legend and voice of 'Hockey Night in Canada' Bob Cole
A funeral is being held today for hockey broadcasting legend Bob Cole in his hometown of St. John's, N.L.
TD worst-case scenario more likely after drug money laundering allegations: analyst
TD Bank Group could be hit with more severe penalties than previously expected, says a banking analyst after a report that the investigation it faces in the U.S. is tied to laundering illicit fentanyl profits.
New weight-loss drug Wegovy not a 'magic bullet,' doctor warns
As Wegovy becomes available to Canadians starting Monday, a medical expert is cautioning patients wanting to use the drug to lose weight that no medication is a ''magic bullet,' and the new medication is meant particularly for people who meet certain criteria related to obesity and weight.
Drew Carey is never quitting 'The Price Is Right'
Drew Carey took over as host of 'The Price Is Right' and hopes he’s there for life. 'I'm not going anywhere,' he told 'Entertainment Tonight' of the job he took over from longtime host Bob Barker in 2007.
Who is Hope Hicks, longtime Trump aide who is testifying in N.Y. hush money case?
Hope Hicks, once a longtime trusted aide in Donald Trump’s inner circle, is testifying Friday in the New York hush money trial after being subpoenaed.