Men in decorated bras are out at the Orillia Waterfront Festival at Couchiching Beach Park this afternoon, raising money for Show Your Support Orillia.
It’s the fourth year for the fundraiser, which provides money to local families dealing with cancer.
A hardware store in Orillia has been displaying more than just hammers and nails.
The Home Hardware on King St. has more than a dozen decorated bras on display. People can vote for their favourite bra and make a donation.
Money collected goes to help local people and their families dealing with cancer and the expenses not covered by the government or private health care plans.
The bras will be worn by men on Saturday in a fashion show at Couchiching Park in Orillia at noon. Following the fashion show, some of the bras will be auctioned off to raise even more money for those dealing with cancer.
The goal is to raise $10,000.
