Dry cleaning industry calling on government help as future remains uncertain
The dry cleaning industry is calling on the government for help as its future remains uncertain.
On Thursday, the Canadian Fabricare Association (CFA) said over 30 per cent of cleaners had vanished.
"The dry cleaning industry was designated as an essential service and received no financial help from either the provincial or federal government," wrote the CFA in a statement.
The Association is now calling on politicians to consider a tax credit to customers who use a commercial cleaner or launderer to help stimulate the economy.
"We're looking for that incentive from the government to help them out to help the cleaners out," said David Alonzi, a CFA board member and president of GreenClean.
Kim Sekleski-Polley has owned Cotty's Cleaners in Barrie for two decades.
Over that time, she has seen industry shifts but never to the extent during the pandemic.
"Business today is very different than pre-pandemic," said Sekleski-Polley.
Over the last two years, business has slowed due to the cancellation of large gatherings like weddings and funerals.
Now that the restrictions are gone, she says business isn't showing signs of bouncing back.
"We're going to be in trouble; not sure trouble, but we're going to become a niche, high-end market where people are going to come to us for very specific things," said Sekleski-Polley.
Evolving fashion is one reason for the shift in business.
According to industry experts at Georgian College and George Brown College, fashion has taken a more comfortable approach.
"A good friend of mine who owns a high-end fashion boutique in Toronto had to completely change her buying strategies during the pandemic, forgoing woven pieces for elevated knits that her clients could wear for their virtual meetings," said Joy Walker, a professor at George Brown College School of Fashion Studies.
Georgian College professor Angela Aujla has studied fashion and its trends for many years, and says clothing can bring a sense of security. With many people forced to work from home, fashion changed with it.
"We get a sense of comfort and security through the clothing that we choose," said Aujla.
"Even pre-pandemic, there was a move, especially in women's clothes, towards softer fabrics, more casual wear, with the burgeoning Athleisure market, but during the pandemic, loungewear or home wear definitely took off."
This shift means fewer garments requiring dry cleaning.
Although good news could be on the horizon for dry cleaners. Both Walker and Aujla believe this winter could see a resurgence in formal clothing due to a restriction-free holiday season, which could extend past Christmas.
CTVNews.ca Top Stories
Quebec nurse had to clean up after husband's death in Montreal hospital
On a night she should have been mourning, a nurse from Quebec's Laurentians region says she was forced to clean up her husband after he died at a hospital in Montreal.
Northern Ont. lawyer who abandoned clients in child protection cases disbarred
A North Bay, Ont., lawyer who abandoned 15 clients – many of them child protection cases – has lost his licence to practise law.
Bank of Canada officials split on when to start cutting interest rates
Members of the Bank of Canada's governing council were split on how long the central bank should wait before it starts cutting interest rates when they met earlier this month.
Maple Leafs fall to Bruins in Game 3, trail series 2-1
Brad Marchand scored twice, including the winner in the third period, and added an assist as the Boston Bruins downed the Toronto Maple Leafs 4-2 to take a 2-1 lead in their first-round playoff series Wednesday
Cuban government apologizes to Montreal-area family after delivering wrong body
Cuba's foreign affairs minister has apologized to a Montreal-area family after they were sent the wrong body following the death of a loved one.
'It was instant karma': Viral video captures failed theft attempt in Nanaimo, B.C.
Mounties in Nanaimo, B.C., say two late-night revellers are lucky their allegedly drunken antics weren't reported to police after security cameras captured the men trying to steal a heavy sign from a downtown business.
What is changing about Canada's capital gains tax and how does it impact me?
The federal government's proposed change to capital gains taxation is expected to increase taxes on investments and mainly affect wealthy Canadians and businesses. Here's what you need to know about the move.
New Indigenous loan guarantee program a 'really big deal,' Freeland says at Toronto conference
Canada's Deputy Prime Minister Chrystia Freeland was among the 1,700 delegates attending the two-day First Nations Major Projects Coalition (FNMPC) conference that concluded Tuesday in Toronto.
'Life was not fair to him': Daughter of N.B. man exonerated of murder remembers him as a kind soul
The daughter of a New Brunswick man recently exonerated from murder, is remembering her father as somebody who, despite a wrongful conviction, never became bitter or angry.